Fort Lauderdale, FL – SmartWater CSI, a patented forensic coding theft deterrent strategy recently introduced into the United States, announces Brenda Bailey as Business Development Director. Bailey brings more than 15 years of experience in brand development and sales to the new position.
Bailey will focus on developing new customer relationships and managing direct sales and marketing initiatives.
“Brenda brings a unique blend of sales and marketing experiences that will provide a foundation for the SmartWater CSI brand while building and strengthening our valued customer relationships, whether they be in Law Enforcement or the Public and/or Private sectors,” said Logan Pierson, President of SmartWater CSI. “Her sales and marketing experience, impressive sales growth track record and passion for 100% client satisfaction are key assets to SmartWater CSI.”
Prior to joining SmartWater CSI, Bailey was marketing and production manager for Wizard Productions.
Previously, she was vice president of marketing for the NHL Florida Panthers and National Car Rental Center, and director of sports development for the Broward Economic Development Council. She is a graduate of Northeastern University in Boston.